Online integrity

Consumers are paying attention to racial and other social justice issues now, and they’re demanding that brands do the same. Do you have your processes defined to address the issues correctly?

One way to surprise your users (in a bad way) is to pre-date content and hang up your "out of office for the rest of the year" sign.

We have to demand more of our leaders, and that starts with demanding more of our candidates. Their websites are about a decade behind basic digital security and privacy standards.

Comprehensive digital policies and practices ensure that a business complies with regulations. Counterintuitively, they also help the bottom line, unlock opportunity and streamline operations.

This is the time for companies to institutionalize (create, codify, train, hold accountable) smart and sound digital policies and practices in order to reduce digital risk and capitalize on the opportunities.

If you’re responsible for digital governance at your organization, pay close attention to case studies of companies like Nike and Intel to learn how digital policies can be used to support, encourage, and inspire digital workers

IoT and digital are cool, but companies such as car manufacturers can’t move fast enough to take full advantage of it.​​​

March 20-22, 2018, Las Vegas NV

Listen up marketers! If you have not heard of the GDPR or if you assumed that you’re in the clear because you’re in the U.S. rather than the EU, here is what you need to know.

What can your organization do to guide employees into correctly balancing their rights to free speech and personal use of social media, while also protecting the brand and reputation of your company?

I recently attended two conferences, the DX Summit and Gilbane, and share my key takeway on a shift in digital.

Policies are a two-pronged opportunity for layers: Protecting clients from dangers and generating revenue in the process.

Here is how you incorporate existing standards into your own set for organizational use.

There are no perfect sets of standards, but you can come close with these tips.

Nothing! As long as you use them in the right way. Here is how.

Don't re-create policies and silo digital requirements. Instead, extend organizational policies to include digital.

What is the difference between a good and a bad standard? It's contents of course!

Quality tools are not inherently bad or a poor investment, but you need to understand their capabilities and the value they will add to the organization.

Writing 10-15 pages of guidance in legalese and saving a PDF version to your Intranet is not the way to go about writing good digital policy. Here is what it really takes, and it's easy!

How can your organizations set itself apart in a world of diminishing online privacy?

The idea that you need to tie standards development to a redesign or any other milestone or event is a myth.

How can you ensure that your organization is protected and prepared when (not if!) an audit occurs?

Many U.S.-based companies extend their service and product reach into Canada with the assumption that our northern neighbors have the same regulatory and legal requirements. Unfortunately, this is not the case.

Stand up a functional policy program to align your organization to individual accountabilities for digital. In doing so, you can stop your organization from failing and begin to celebrate online integrity of your digital operations.

Why an organization should have a linking policy, one which states when it is acceptable to link from their website to another.

What does it mean to have a good policy? Do you simply write out a document that checks the box or do you really consider your audience and write simple and understandable policies? Here is a quick look at what makes a policy a good one.

So if you are thinking about cleaning up your existing site or migrating to an entirely new platform, this is the time to consider how you will govern your content and the principles around it, from written work to access.

Weeding, you see, is the process of cleaning out your information collection in the same way you would your garden. All at once, or periodically.

What is your governance model and is it working? There are at least three ingredients you need to make it a success.